• The tendency to focus on one piece of information.

  • Common Source Bias - a sampling bias that occurs when both dependent and independent variables are collected from the same group of people.

  • Conservatism Bias - the tendency to revise one’s belief insufficiently when presented with new evidence. In a Bayesian sense, it is weighing the prior higher than the incoming evidence.

  • Functional Fixedness - a mental block against using an object in a new way that is required to solve a problem.

    • It is a hindrance to creative problem solving and innovation
    • Age and experience are some factors that contribute to this. Children have no problem with being creative but growing older and becoming more experienced correlates with difficulty in identifying creative solutions
  • Law of the Instrument - the over-reliance on a familiar tool.

    • If the only tool you have is a hammer, it is tempting to treat everything as if it were a nail
    • It arises from our tendency to evaluate situations based on our role or based on previously encountered problems when these ideas are not generalizable